Round 1 Judges
This panel was made up of members of the wine-buying public who applied to be one of our amateur judges. They selecting the shortlisted wines for the competition.

Round 2 Judges
This panel selected the winning wines from the shortlist and were joined by 5 'supertasters' - the most promising amateur wine judges from round 1.

Round 2 Judges included:

Kate Goodman

Owner, Reserve Wines |

Born in Sheffield and raised in Manchester, Kate Goodman’s passion for food and wine began when she lived and worked in France during her first University break.  After leaving University and travelling in the Far East, Kate began a corporate career in Accountancy at KPMG. Despite loving the working environment after her second year she decided to pursue a new career path and went to work for a small start- up company which was a fabulous introduction to the workings of a small business, Whilst working here Kate started to take her interest in wine to the next level and began studying towards her professional wine exams and worked part  time in her local Oddbins .

In 2003 she set up Reserve Wines, an award winning Wine Shop in West Didsbury, Manchester. The business was set up to create a relaxed, informal environment where people feel comfortable with wine, can ask questions and more importantly enjoy it!

 Reserve Wines sells a great selection of wines, beers & spirits focussing on smaller independent producers and prides itself on offering great value for money. The focus has always been on retail but as the business has evolved it now has a thriving Corporate and Wholesale arm and sells UK wide at

 In 2012 she was selected to appear alongside Michel Roux Jnr as the co-presenter on the re-launch of the well loved BBC Food and Drink show where she worked alongside top chefs such as Mary Berry & Tom Kerridge.

Reserve Wines has now expanded to incorporate a further 2 sites: the award winning Market House in Altrincham and a  wine concession in Bents Garden centre.

Reserve is due to open its fourth site in July this year, situated in Manchester City Centre.

Her other business interests include a mobile wine offering, Vin Van Voom, a uniquely stylish wine bar (in a 50’s style airstream) that will take great wines to any event. She also regularly hosts wine tasting and corporate events.

Kate lives in Manchester and is married with a five year old daughter & a two year old son. She feels lucky to work in an industry she loves and is committed to approaching wine in an accessible way by creating relaxed events and spaces where people can sample, drink and buy great wines.

Judy Kendrick

Partner, JK Marketing |

Judy Kendrick is one of the partners in JK Marketing, the current Wine Marketing Company Year 2017 (awarded by Drinks International). With 30 years experience in the wine business, Judy has many awards under her belt, both from her time as a New World wine importer in the late '80’s to more recent accolades with her marketing and events company. JK Marketing are the creative organisers behind the launch of SITT, The Wine Gang, The Three Wine Men, esoterica and Wines Unearthed at the London Wine Fair. PR and promotion agency for Wines of Portugal (+10 years) and more recently with Wines of Brasil for the last 4 years, has proven them as a company that delivers results for their generic clients.

Wine Marketing Company of the Year: Drinks International 2017

PR Company of the Year: Drinks Business 2015

'Campaign of the Year’ Winner: IWC 2015 

Brian Elliott


Although he writes weekly wine columns for Scottish newspapers with a combined readership of a quarter of a million, Brian Elliott is no wine trade insider. For years, the juice of the grape had to take its place behind the demands (and budget constraints) of the day job and bringing up a family. The result was a fund of experience with entry point wines and a life-long empathy with what the so-called “man in the street” drinks and enjoys. He has brought that focus to all his wine writing and to his hugely popular MidWeek Wines website – and, of course, it has made him a great supporter of our People’s Choice Awards. 

Lisa Moreton

Owner, Manchester Wine School |

Manchester Wine School is owned by Lisa Moreton, a 30-something with a young family and a love of wine. She started out on the Majestic Wine Graduate Programme in 2002, it was great experience and she completed her WSET Level 3 wine qualification here, but in 2004 she opted for a change in career and became a Higher Education lecturer teaching management, and later then teacher training. When the opportunity to take over the wine school in 2014 arose it seemed only natural to combine her passion of wine with her teaching experience and so began a new adventure. She loves to share her knowledge, and if you come along to one of the Manchester Wine School sessions you will be sure to hear about this wonderful tipple in a fresh and uncomplicated way.